As the social media came into spotlight, the Facebook frequent updates gained the speculation. The massive transformation introduced by Facebook known as the Timeline is the biggest so far and has gained the spotlight position. It has become the talk of the town for not only the Face bookers, but also among a number of entrepreneurs and executives.
How is Facebook Timeline Effective for Business Pages?
Facebook timeline feature is the much anticipated media integration, and with its digital scrapbook outlook, it can help the customers to get a chronological outlook of their historical development, current ventures, and the future prospects.
With its magazine-like layout, the Timeline aims to bring you more business exposure and deeper user perspective. The production of stories in the “News Fees” will help in the branding of the label and the products, services and other relevant business information. The worth watching images and the worth reading business structures can help lure the prospective clients in getting involved with the business you are promoting.
Taking Advantage of Facebook Timeline for Business Building:
With the help of such a layout, the businesses can offer a whole picture of their work in an instant with the timeline scenario. If you want to take advantage of the Facebook timeline features and extend your business image to the wider audiences, here are some tips and techniques through which you can maximize your business with the help of Facebook’s social media marketing practices:
- Making Use of the Cover Photo:
The very first thing, which you can do to brand yourself, is by using the visual image for the cover photo and represent your business.
- Using the Subscribing Feature:
You can use the subscribe feature to your use by keeping updates of your clients. The updates will remain visible on your news feed permanently with subscriptions.
- Music Integration on Facebook:
You can check out your friend’s activities and see the music playlists at Spotify, which was currently integrated with Facebook.
- Foodspotting from Facebook:
Another feature of facebook, which can help the eating businesses know what and where everyone is eating and their likes and dislikes.
- Importance of Sharing:
The “Share” button on Facebook can help you repost the links to other timelines. This will help you revise your offerings to the clients.
- Facebook Ticker:
Present of the right side of your Newsfeed, Facebook Ticker will help you view your friend’s updates and will help you follow it. It is a great way to enter web marketing scenario and expose your brand or business to the public.
Facebook Timeline will help your customers to be loyal to your brand and share their experiences to expose the business publicly. However, many facebool users who find the feature very overpowering have registered many complaints about the timeline.
Some people are also of the view that this appearance of profile looks very busy or colossal and they do not find any reason to make the change. They took a lot of time in managing their preferences in the old layout, which is much easier to navigate. Nevertheless, people who are open change will know the benefits, which the timeline has to offer for their business marketing.