The biggest and perhaps the most adverse reaction was seen on internet in the month of January, against the SOPA and PIPA. A majority of world-renowned websites protested against these bills and displayed various banners on their website in opposition of this bill.

Meaning of SOPA and PIPA:

Both SOPA and PIPA are acronyms, where;

• SOPA represents the Stop Online Piracy Act
• PIPA represents Protect IP Act.

Ills of the Bills:

Both these bills are not accepted at all among the circle of internet marketing companies, as well as simple home users of internet. The reasons for it being bad are:

• SOPA and PIPA are not welcomed because of their ‘intellectual property infringement’ definition. The definition presented in the bill is extensively vague, and covers almost each and every thing on the internet, meaning that the entire internet is infringed.
• The other reason is the strict penalties they apply. According to the bill, a website which is found guilty in hosting of copyright material, then the website will face severe consequences in the form of, ban of making payments via PayPal, Google AdWords getting disabled, search engine will be ordered to take away all your website links, the ISP would block access to your website, and so on.
• With this bill, the earlier running DMCA of 1998, will be no more applicable, according to which only the users were held accountable for the content they share and not the website. With this bill, the websites will be held accountable for the content they host, rather than the user who shares the content. This would mark the end of Facebook, YouTube, and Twitter.

The Reason For Their Implementation:

Though everyone hates these bills, but there are a few people who support it either intentionally or unintentionally. These are:

• The first group that apparently would benefit from these bills is the music and movie studios. With YouTube and other file sharing websites gone; these groups will be the leader of their domain. However, these brands are the only partly benefiting from this bill.
• The other group that is unintentionally supporting the bill in congress, who apparently has no idea whatsoever; about the destruction, these bills will bring to the internet. They are doing it for the benefit of one group (above mentioned) only, while penalizing the rest of internet world.

Implications of the Bills:

There are two major implications of these bills, which when seen collectively, sum up the whole of internet.

• The first implication would be the death of small businesses on the internet. Small businesses are with small budget, and they chose internet because of its affordability, if they were to be allegated with any act of infringement, then they certainly would not bear it. Therefore, new businesses would stop to step up into the online world.
• The second implication would be seen on the online internet marketing process. With social media out of the scene, and link building losing its importance, the whole online marketing process will die, and there would be no market online.

Conclusion:

In short, both these SOPA and PIPA bills would only benefit one business group and would exterminate the rest of the online world, and the online world would literally turn into the stone age, where there would be no information available to the user, neither would internet be as facilitating as it is today.

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